Research and Markets: UK Supermarket Own Brands Share of the Market Likely to Remain Over 50% Up Until at Least 2017

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/x4gs89/supermarket_own) has announced the addition of the "Supermarket Own Labels Market Report 2013" report to their offering. Supermarkets have been quick to respond to the increased demand for own-brand products, with many investing significant amounts of money into developing tiered private-label lines, such as good', better' and best' ranges. Even premium supermarket chains, such as Waitrose and Marks & Spencer (M&S), have cashed in on the trend towards discount ranges, with both retailers launching their own...